Premiere at FOCUS:Museum

It’s April again, and that means it’s time for the FOCUS:Museum. The conference has established itself as a fixed date for interdisciplinary exchange in the cultural sector. Each year, it focuses on a current topic in the industry, and in 2026, the question could not be more exciting for us: "AI & Co in the Museum – What’s Possible!?"

We believe: There’s a lot that’s possible!

That’s why we are particularly excited to participate as an exhibitor for the first time this year with SAMMLUNG+ and to present our vision of a modern, contemporary online collection.

SAMMLUNG+: The cloud solution for digital curation

How do you bring digitized collections to life without them disappearing into the depths of a static online archive? This is exactly where SAMMLUNG+ comes in.
Our cloud platform supports curators in not only putting their collections online easily but also making them an interactive experience.

Learn more about SAMMLUNG+

What’s possible specifically?

A look at our AI features.

• Dialogue with history: Our AI-supported narrative storytellers transform passive observation into real engagement. The AI takes on the role of a storyteller, embedding facts into an individual narrative and acting as a smart chatbot.

• Intuitive search: Gone are the days of complicated filter masks. With SAMMLUNG+, visitors formulate their queries in everyday language. A simple "Show me mountain landscapes from the 50s" is enough to deliver precise results.

• 3D objects: We make objects tangible. From existing photographs, SAMMLUNG+ generates rotatable and zoomable 3D models. Details that were hidden in photos suddenly become visible from every angle.

• Gamification: We create playful access. Through interactive elements, even younger target groups gain a whole new, low-threshold access to your content.

Visit us!

Digitalization is not an end in itself. It is the bridge to a new generation of museum visitors. With SAMMLUNG+, your archives become narratable digitally and are prepared for the new generation in a contemporary manner. We warmly invite you to stop by our booth, test our demo version, and discuss with us how today’s technology shapes tomorrow’s storytelling.

We look forward to the exchange!

Still need tickets? Here’s the link: https://www.focus-museum.de/programm-neu/